Our Mission

Our Mission

Beverage World, was founded in 2005 with the purpose of selectively representing internationally acclaimed products that could offer a wide of choice of quality consumption experiences for consumers, whilst at the same time, provide excellent business value to our commercial associates.

Our mission is to fulfil an exceptional and differentiated role in the Greek beverage market, through the offering of a comprehensive portfolio of high quality Alcoholic beverage brands to consumers, whilst at the same time to provide our business associates with specialized value added support services targeting the mutual benefit, through the better satisfaction of the consumers’ needs and wants

Our team is committed to continue its efforts to offer the best products and best customer services to our customers.

The Way We Work

The Way We Work

We are a passionate, energetic and confident group of people who specialize in developing brands based on a deep understanding of consumer segments and their needs with a focus on the On-Premise channel. We reach our consumers through the extensive distribution network we have established, across the Greek market, based on the principle of mutuality of interest and excellent collaborative relationships.

Our Values

Our Values

We have a team of great people that share great values.

We are:

  • Passionate for excellence – in the way we work, in everything we do
  • Honest, true and reliable – to our customers and consumers
  • Team players – We believe in shared knowledge, group approach
  • Eager for big challenges – Positive attitude
  • Bound to preserve our Integrity


PT Beverage World Limited & SIA EE was established in 2005 with commercial activity in importing and distributing beverages. It is a subsidiary of the Photos Photiades group, a group with a long tradition in production and sale of beer, wine, soft drinks, hard liquor and other beverages as well as in the Real Estate and Financial Services. With great success since its establishment, PT Beverage World seeks and chooses to represent internationally recognized brands in the Greek market.

PT Beverage world foundation

PT Beverage World was established in Athens as the official distributor of Carlsberg.

Corona Extra Distribution

Became the official distributor of Corona Extra

Corona Extra Becomes No1

Corona Extra became the No#1 imported beer in Greece, overtaking the longtime leader in this category.

Evian-Badoit Distribution

The company became the exclusive partner of Danone for the premium water brands Evian and Badoit.

Corona Extra

Τhe distribution agreement with Corona was terminated

San Miguel-Bitburger-Benediktiner

PT Beverage World added in its portfolio, San Miguel beer and the German beers Bitburger, Konig and Benediktiner Weiss.

Portfolio Expansion

PT Beverage World decided to enter into new beverage categories and achieves exclusive partnership for the famous Gabriel Boudier Liqueurs,SHARK energy drink, Lanson champagne, Tazovsky Vodka and the sparkling wines of Cantine Sant’Evasio.

Jose Cuervo

At the same time it was decided to start the distribution of Tequila Jose Cuervo


PT Beverage World added in its portfolio Matusalem Rum,Broker's London Gin,1800 Tequila

Expansion with Premium Brands

Fireball Cinnamon Whiskey, Kraken Bushmills Irish Whiskey, Wild Turkey Bourbon, Glen Grant Malt Whisky, Old Smuggler Scotch Whisky, Averna Liqueur.

Moving Strong

PT Beverage World added in its portfolioAppleton Rum, Sagatiba Cachaca, Frangelico Liqueur, Grande Vendo Liqueur, Sipsmith London Dry Gin, Gin Mare, Angostura, Grand Marnier.